Help them help others
One last thing that creates impact is to help your audience help others. We talk a lot in this book about both building and participating in communities. The more you can bring the people that trust you into communities that you’re part of, then the more support they’re going to have, the more they will be able to help others, and the larger transformation you can help them achieve. Let’s look at the various ways in which you can build a community from your audience.
Share their stories (testimonials)
One way is to incentivize your audience to share their stories. It’s an easy way to help others by letting them share their struggles, the actions they took, and the results they achieved. All of this helps other people from the community to really want to take those steps and want to be involved.
Promote an environment of support
You can also promote an environment of support. Incentivize and inspire people in your community...
