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Effective Platform Product Management

You're reading from   Effective Platform Product Management An effortless strategy and execution guide for product managers who want to scale their platform business model and grow their customer base

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Product type Paperback
Published in Nov 2021
Publisher Packt
ISBN-13 9781801811354
Length 286 pages
Edition 1st Edition
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Author (1):
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Tabassum Memon Tabassum Memon
Author Profile Icon Tabassum Memon
Tabassum Memon
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Toc

Table of Contents (15) Chapters Close

Preface 1. Section 1: Building the Right Strategy for the Platform Business Model
2. Chapter 1: Fundamentals of Platform Business Models FREE CHAPTER 3. Chapter 2: Differences between Linear Products and Platforms 4. Chapter 3: Research and Validation 5. Chapter 4: Building a Platform Strategy 6. Section 2: Building the Platform
7. Chapter 5: Defining the MVP and Creating a Platform Roadmap 8. Chapter 6: Launching the Platform 9. Chapter 7: Creating a Platform Operating Model 10. Section 3: Measuring the Performance of the Platform
11. Chapter 8: Metrics to Measure the Platform Outcome 12. Chapter 9:Ongoing Backlog Prioritization 13. Chapter 10: Moving from Linear Products to Platforms 14. Other Books You May Enjoy

Summary

In this chapter, we discussed the transition journey of businesses from linear products to the platform. We started by understanding the need for transformation. We discussed how disruption occurring in various industries due to rising platforms is inevitable, and hence transforming linear businesses to the platform model is essential. And this transition to the platform model can benefit the entire ecosystem and not just the platform owners.

We learned how to validate whether transforming to a platform model is a viable option or not. Businesses in certain industries are not yet ready to be changed because of the open nature of the platforms and regulations and misuse opportunities in those industries. In some cases, the platform model is advisable for the system, but it may not be suitable for specific players in the system. For example, in industries such as retail, travel, and service crowdsourcing, where platform businesses have proven themselves, the platform model...

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