Benefits of using NPR's illustrations

One element that characterizes NPR's illustrations is the free style, without any constraint to precision, perfection, and fidelity. We don't paint each leaf on a tree or every grass blade, because we only want to convey the idea of a tree or a grass field. This is perfect for scenarios where the client only desires a simple representation of the building or site. This kind of illustration is useful during the conceptual design or for an outline application where no commitment to materials or other elements is required. The only intention is to provide an idea of the conceptual design.

So, when a client wants a visualization of a conceptual design, our best solution sometimes is not to provide a complex and realistic architectural visualization, but instead an NPR that will still be a useful piece of information. Sometimes, an NPR is a breath of fresh air among all the realistic renders, and when well-performed, can stand out of the crowd.

By now, the...