Essential mindset for Creativity

	"Telling people how to be creative is easy; it's only being it that's difficult."
	--John Cleese

In 1991, comedian and actor John Cleese presented a talk on creativity, providing insight into the creative process along with a recipe for achieving it. Citing research and his own experience as an entertainer, Cleese humorously presented creativity in a very compelling and entertaining way, interspersing his talk with numerous jokes and anecdotes that kept the audience both engaged and thoroughly amused.

During his talk, Cleese emphasized that creativity is not a skill, but rather a "way of operating", and a way of allowing ourselves to be aware and awake to opportunities in any setting and at any moment. Like the UX mindset, creativity is also a way of operating, allowing ideas and solutions to come forth that we might have otherwise missed or misunderstood. This can easily happen in a work setting where we are...