Captioning and subtitles
In this section, you'll learn how to put words at the bottom of the screen, for people who either can't hear the audio, choose not to hear the audio, or don't understand the audio. This isn't a small audience either; a huge number (around 90%!) of social media viewers watch videos without sound, at least initially, and captions can fill the gap:
Captioning is therefore incredibly important if you're creating videos that people didn't ask to see, and of course captions are important for accessibility. Before we continue, it's important to understand that captions aren't quite the same as subtitles, though they do have a lot in common. Have a look at the following description:
- Subtitles are usually intended for a hearing audience, to provide a translation from another language.
- Captions are usually...