Comprehensive exploration of Generative AI in digital marketing
Step-by-step tutorials on using ChatGPT, DALL-E 3, Midjourney, and more
Practical applications for content creation, SEO, ad campaigns, and email marketing

Description

In this course, you will embark on a journey to master the applications of Generative AI in digital marketing and e-commerce. Starting with an introduction to the course outline and key learning outcomes, you'll delve into the functionalities of ChatGPT, learning how to generate creative content ideas, develop engaging articles, and manage a content calendar. As the course progresses, you'll explore advanced AI tools for creating compelling visuals. Videos will guide you through using DALL-E 3 and Midjourney, offering insights into generating and editing visuals that enhance your marketing materials. You’ll also learn to integrate AI into SEO strategies, utilizing AI-driven keyword research, building SEO bots, and creating optimized content to boost your online presence. The course extends into the realms of advertising, email campaigns, e-commerce, and personalized marketing. You'll discover how to craft impactful ads with AI, plan and execute effective email campaigns, and enhance product listings on platforms like Amazon. Furthermore, the course will teach you to leverage AI for personalized marketing efforts, from tailored emails to custom product designs, ensuring a unique and engaging customer experience.

Who is this book for?

This course is designed for digital marketers, content creators, e-commerce professionals, and business owners looking to integrate Generative AI into their strategies. A basic understanding of digital marketing principles and familiarity with AI tools is recommended but not required.

What you will learn

Generate innovative content ideas and manage a content calendar with ChatGPT
Create and edit engaging visuals using DALL-E 3 and Midjourney
Implement AI-driven SEO strategies to enhance online visibility
Craft impactful ads and personalized marketing materials with AI
Optimize e-commerce listings and enhance customer interactions using AI tools
Develop and implement AI-driven chatbots for customer support and engagement

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Unlocking Innovation - Generative AI in Digital Marketing and E-commerce: Harness the Power of AI to Transform Your Marketing Strategies

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Unlocking Innovation - Generative AI in Digital Marketing and E-commerce: Harness the Power of AI to Transform Your Marketing Strategies

What do you get with a video?

Key benefits

Description

Who is this book for?

What you will learn

Product Details

What do you get with a video?

Product Details

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Frequently bought together

Table of Contents

Recommendations for you

About the author

FAQs