You're reading from Squarespace from Signup to Launch Build, customize, and launch robust and user-friendly Squarespace websites with a no-code approach

Product type Paperback

Published in Jul 2023

Publisher Packt

ISBN-13 9781801813082

Length 354 pages

Edition 1st Edition

Tools

Squarespace

Concepts

CMS

Author (1):

Kelsey Kreiling

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Table of Contents (25) Chapters

Preface

1. Introduction

2. Part 1: So, You Want to Build a Website on Squarespace FREE CHAPTER

3. Chapter 1: Choosing Your Platform – to Squarespace or Not to Squarespace

4. Chapter 2: Preparing to Build Your Site – Making an Outline and Gathering Your Assets

5. Part 2: Design and Build Your Site

6. Chapter 3: Setting Up Your Squarespace Site

7. Chapter 4: Getting Started – Creating and Editing Your Site Header

8. Chapter 5: Design Essentials – Color and Typography

9. Chapter 6: Building Your First Pages and Sections

10. Chapter 7: Using Content Blocks and Building Forms

11. Chapter 8: Optimizing Your Site for Mobile

12. Chapter 9: Using Custom Code to Enhance Your Website

13. Part 3: Give Your Site Superpowers

14. Chapter 10: Commerce – Selling Items, Subscriptions, and Services

15. Chapter 11: Blogging – Sharing Your Ideas

16. Chapter 12: Member Areas – Selling Your Knowledge and Protecting Your Content

17. Chapter 13: Scheduling – Selling Your Time and Sharing Your Availability

18. Part 4: Launch Your New Website

19. Chapter 14: Prepare to Launch Your Site

20. Chapter 15: Connecting Your Domain and Making It Live

21. Chapter 16: Understanding Analytics and Setting Up SEO

22. Chapter 17: Keep Growing Your Site with Marketing Tools

23. Index

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24. Other Books You May Enjoy

Understanding Analytics and Setting Up SEO

Your website is launched and live, which is so exciting! The only thing more exciting than launching your website is beginning to see the impact it has on your business. Analytics – data collected on user behavior – provide insight into what content your users are viewing and engaging with the most often. That information can help guide you as you make decisions for your site going forward. Analytics can also help you connect with the principles of Search Engine Optimization (SEO), showing you how users arrive at your site and what path they are taking to get there.

In this chapter, I’ll show you the following:

How to access and understand your website analytics
Additional tools you can use to analyze user behavior
A checklist that you can complete to optimize your site for search engine success
Advice from an SEO expert on the top five things you can do to help your site be found
The best resources...

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Table of Contents (25) Chapters

Understanding Analytics and Setting Up SEO

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You're reading from Squarespace from Signup to Launch Build, customize, and launch robust and user-friendly Squarespace websites with a no-code approach

Table of Contents (25) Chapters

Understanding Analytics and Setting Up SEO

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