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Practical Predictive Analytics

You're reading from   Practical Predictive Analytics Analyse current and historical data to predict future trends using R, Spark, and more

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Product type Paperback
Published in Jun 2017
Publisher Packt
ISBN-13 9781785886188
Length 576 pages
Edition 1st Edition
Languages
Tools
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Author (1):
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Ralph Winters Ralph Winters
Author Profile Icon Ralph Winters
Ralph Winters
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Table of Contents (13) Chapters Close

Preface 1. Getting Started with Predictive Analytics FREE CHAPTER 2. The Modeling Process 3. Inputting and Exploring Data 4. Introduction to Regression Algorithms 5. Introduction to Decision Trees, Clustering, and SVM 6. Using Survival Analysis to Predict and Analyze Customer Churn 7. Using Market Basket Analysis as a Recommender Engine 8. Exploring Health Care Enrollment Data as a Time Series 9. Introduction to Spark Using R 10. Exploring Large Datasets Using Spark 11. Spark Machine Learning - Regression and Cluster Models 12. Spark Models – Rule-Based Learning

Introduction to Spark Using R

Data! Data! Data! I can't make bricks without clay!
- Sir Arthur Conan Doyle

So far, we have learned how to perform analytics on what can be referred to as "small data". However, as the amount of data increases, so does the size and the problem of how to analyze the vast amounts of data that is produced arises. When that occurs, we begin to approach "big data" and new approaches to solving problems develop and sometimes, new tools are needed as well.

To some extent, nothing changes. You still want high quality data. You still want to be able to examine the relationships and cast the problem within a predictive analytic framework.

What does change are the steps needed to achieve that end, bearing in mind that the data is more difficult to manage and as a result new tools have evolved to help you do that.

One of the tools that...

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