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Integrating CRM across your Organization for Business success

You're reading from   Integrating CRM across your Organization for Business success Build your business processes around the needs of your customers by successfully integrating your CRM within your core business functions to drive improvement

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Product type Paperback
Published in Jan 2016
Publisher Packt
ISBN-13 9781783001040
Length 180 pages
Edition 1st Edition
Concepts
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Author (1):
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Andrew Blackmore Andrew Blackmore
Author Profile Icon Andrew Blackmore
Andrew Blackmore
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Table of Contents (14) Chapters Close

Integrating CRM Across Your Organization for Business Success
Credits
About the Author
About the Reviewer
Preface
1. What is CRM Integration and Why is It Good for Your Business? 2. How to Implement an Integration FREE CHAPTER 3. How to Build a Contact Integration 4. How to Build a Sales Management Integration 5. How to Build a Collections Management Integration 6. How to Build a Vendor Management Integration 7. How to Build a Support Management Integration 8. How to Develop and Maintain Your Integration 9. Where Next for Integrations – the Cloud and Other Areas

Step 4 – defining the fields and field mappings


We have defined the entities, their mapping, and how they will be uniquely identified.

The next step is to identify, for each entity, which fields we will be synchronizing. We choose fields that will be used by our RideRight CRM users so that they will always have access to the quote and order information that they need.

We also need to gather field characteristics such as type and size. The fields do not exist in CRM, so we will do this exercise for the ERP fields, and then we will create identical fields in CRM to map to them.

The Order Entry screen in Sage ERP 100, with some fields that should be synchronized circled: order no, customer no, order date, order type, and expected ship date

We start by looking at the UI in ERP and picking which fields we would like to bring to CRM.  The preceding screenshot shows a Sage ERP 100 order entry screen, with some of the fields that we would like to synchronize circled. Note that the order number field...

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