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WordPress 3 Search Engine Optimization

You're reading from   WordPress 3 Search Engine Optimization Getting your WordPress site well positioned on Google and Bing is a fine art that this guide covers brilliantly. From SEO basics to white-hat tips and tricks, you‚Äôll learn to give your site the competitive edge.

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Product type Paperback
Published in Apr 2011
Publisher Packt
ISBN-13 9781847199003
Length 344 pages
Edition 1st Edition
Languages
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Table of Contents (20) Chapters Close

WordPress 3 Search Engine Optimization
Credits
Foreword
About the Author
About the Reviewers
www.PacktPub.com
Preface
1. Getting Started: SEO Basics 2. Customizing WordPress Settings for SEO FREE CHAPTER 3. Researching and Working with Keywords 4. Understanding Technical Optimization 5. Creating Optimized and Engaging Content 6. Link Building 7. Using Social Media 8. Avoiding the Black Hat Techniques 9. Avoiding SEO Mistakes 10. Testing Your Site and Monitoring Your Progress WordPress SEO Plugins Other SEO Resources Index

Broken Link Checker


One of the best kept secrets among power bloggers and serious SEO professionals that work in the WordPress environment is the Broken Link Checker plugin. The Broken Link Checker plugin constantly monitors your site for broken links and offers you speedy and simple choices for addressing the invalid links. The Broken Link Checker will monitor both your internal and outgoing links, even links in user comments and images.

See the following screenshot showing the Broken Link Checker's admin area. Broken links are listed and the plugin offers you several administration options for addressing the invalid link.

If the plugin finds any that are no longer working, you will see a number inside of a black circle next to Broken Links in the left navigation bar of your admin panel. If you click on the link, you will be taken to a page that lists all of the links that were not working properly last time they were checked. The error status for each link is displayed, along with the amount of time the link has been broken. Underneath each link, you will have the option of editing the URL, unlinking it, or telling the plugin that it is not broken. The page on which the link appears is also provided. Below the page title, there are options to edit the article, put it in the trash, or view it.

This plugin is essential for nearly any site, especially large sites and sites that allow public commenting on posts. It would be overly burdensome to check all of the links on your WordPress website manually on a regular basis. Remember that search engines are all about the user experience: search engines reward sites that keep broken links to a minimum. You can change the options in Broken Link Checker to tell the plugin how often you want your links checked and it runs in the background so you never have to think about it unless a broken link is found. The Broken Link Checker plugin can be downloaded from http://wordpress.org/extend/plugins/broken-link-checker/.

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