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Integrating CRM across your Organization for Business success

You're reading from   Integrating CRM across your Organization for Business success Build your business processes around the needs of your customers by successfully integrating your CRM within your core business functions to drive improvement

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Product type Paperback
Published in Jan 2016
Publisher Packt
ISBN-13 9781783001040
Length 180 pages
Edition 1st Edition
Concepts
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Author (1):
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Andrew Blackmore Andrew Blackmore
Author Profile Icon Andrew Blackmore
Andrew Blackmore
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Table of Contents (14) Chapters Close

Integrating CRM Across Your Organization for Business Success
Credits
About the Author
About the Reviewer
Preface
1. What is CRM Integration and Why is It Good for Your Business? 2. How to Implement an Integration FREE CHAPTER 3. How to Build a Contact Integration 4. How to Build a Sales Management Integration 5. How to Build a Collections Management Integration 6. How to Build a Vendor Management Integration 7. How to Build a Support Management Integration 8. How to Develop and Maintain Your Integration 9. Where Next for Integrations – the Cloud and Other Areas

Designing the integration


We have defined the workflows that need to be implemented. The next thing we need to do is to design the contact integration. The design of the integration involves several steps:

  • Step 1: Create entity diagrams

  • Step 2: Map the entity diagrams

  • Step 3: Define the unique identifiers

  • Step 4: Define the fields and field mappings

  • Step 5: Define the CRUD rules

As this is the first time we are designing an integration feature, each step will include an explanation of the step, followed by a worked example. The worked example will use the real-world applications of SageCRM and Sage ERP 300, just so that it is realistic. In the workshops you will be asked to do the corresponding design steps for your CRM and ERP.

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