Case study

Jason approached his phone to call Helen, an Institutional Sales Manager from their closest competitor, well known for her performance, for a telephone interview. It was around 4 pm, and it had been a busy Monday for Helen. She was in the middle of designing a PowerPoint presentation when her cell phone buzzed. Reluctantly, she answered the call. Jason began by telling her who he was and that he wanted to ask a few questions, but Helen had to interrupt him and politely decline his request. He was asked to call again after the office hours were over, to which he reluctantly agreed.

Around 7 pm, Jason called Helen again. Suddenly, he realized that he had forgotten her resume at the office, so he was not left with much to ask. This time Helen was prepared for his questions, but to her dismay, there weren't many.

Jason broke the ice with the most commonly asked question, "Please, tell me about yourself?" As she started speaking, he ran to another room to pick up a pen and piece of paper...