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Key benefits

Experience the power of codeless analytics using Alteryx, a leading Business Intelligence tool

Uncover hidden trends and valuable insights from your data across different sources and make accurate predictions

Includes real-world examples to put your understanding of the features in Alteryx to practical use

Description

Alteryx, as a leading data blending and advanced data analytics platform, has taken self-service data analytics to the next level. Companies worldwide often find themselves struggling to prepare and blend massive datasets that are time-consuming for analysts. Alteryx solves these problems with a repeatable workflow designed to quickly clean, prepare, blend, and join your data in a seamless manner. This book will set you on a self-service data analytics journey that will help you create efficient workflows using Alteryx, without any coding involved. It will empower you and your organization to take well-informed decisions with the help of deeper business insights from the data.Starting with the fundamentals of using Alteryx such as data preparation and blending, you will delve into the more advanced concepts such as performing predictive analytics. You will also learn how to use Alteryx’s features to share the insights gained with the relevant decision makers. To ensure consistency, we will be using data from the Healthcare domain throughout this book. The knowledge you gain from this book will guide you to solve real-life problems related to Business Intelligence confidently. Whether you are a novice with Alteryx or an experienced data analyst keen to explore Alteryx’s self-service analytics features, this book will be the perfect companion for you.

Who is this book for?

This book is for aspiring data professionals who want to learn and implement self-service analytics from scratch, without any coding. Those who have some experience with Alteryx and want to gain more proficiency will also find this book to be useful. A basic understanding of the data science concepts is all you need to get started with this book.

What you will learn

• Create efficient workflows with Alteryx to answer complex business questions

• Learn how to speed up the cleansing, data preparing, and shaping process

• Blend and join data into a single dataset for self-service analysis

• Write advanced expressions in Alteryx leading to an optimal workflow for efficient processing of huge data

• Develop high-quality, data-driven reports to improve consistency in reporting and analysis

• Explore the flexibility of macros by automating analytic processes

• Apply predictive analytics from spatial, demographic, and behavioral analysis and quickly publish, schedule

• Share your workflows and insights with relevant stakeholders

What do you get with eBook?

Instant access to your Digital eBook purchase

Download this book in EPUB and PDF formats

Access this title in our online reader with advanced features

DRM FREE - Read whenever, wherever and however you want

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Amazon verified reviews

x5r" Aug 20, 2018

I have very much recommended this book to two companies who have new team members working to understand, use and then become certified in Alteryx. This is a hands on, practical text for understanding how to use it hands on. You can understand exactly how to use Alteryx with the illustrated steps in the book. I would say great for entry level and mid level users, spend time with this text and Alteryx is yours!Renato (the author) has run the User Group here in Tampa and draws a very large crowd for those events where he shares his passion for Alteryx. I would expect a more advanced book is next!

Amazon Verified review

Mark & Rosele Edralin Feb 22, 2018

I started to learn from Renato in Udemy on his course.Now that he has published his own textbook I want to congratulate him for the job well done.I like how the entire text are written.With all the diagrams that aid the explanations, it's so easy to read and follow.If you are starting to learn the Alteryx this book would be very helpful.Thank you Renato for coming up with this amazing book.

Amazon Customer Aug 03, 2020

For anyone looking to learn the basics of Alteryx, this is a wonderful tool. After working through this book, it didn’t take much additional effort to earn the core certification for this application.Unfortunately there were a few places I got hung up on, which I believe are due to updates in the software since this book’s publication. This is no fault of the author, but it does lead to frustration.

Sandip Bhattacharya Sep 05, 2019

When I downloaded the code file, I found Chapter 7 is totally missing. Its hard to proceed without the data

mm May 29, 2018

This is truly a beginner's level book. Quite thin (211 pages) for what Alteryx can do. It will get you started with Alteryx, but won't do much beyond that.

Learning Alteryx: A beginner's guide to using Alteryx for self-service analytics and business intelligence

What do you get with eBook?