Preface

Learning any new system can be overwhelming. You’ve probably been asking yourself, “What are the first steps I should take when logging in to Keap? What is this platform supposed to be doing for me?” With over 20 years of marketing experience in an agency, I have often found myself having this conversation with new customers like you. It’s the first question most people ask when we begin working together and that is what inspired me to write this book. The book will take a step-by-step approach to learning and optimizing Keap for your business. When you’re done with this book, you’ll be familiar with all of Keap’s basics and even have a few automations in place.