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StartupPro: How to set up and grow a tech business

You're reading from   StartupPro: How to set up and grow a tech business Practical guidance on how to turn your passion, idea, and technical skills into a successful business

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Product type Paperback
Published in Dec 2014
Publisher
ISBN-13 9781783001422
Length 238 pages
Edition Edition
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Author (1):
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Martin C Zwilling Martin C Zwilling
Author Profile Icon Martin C Zwilling
Martin C Zwilling
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Table of Contents (15) Chapters Close

StartupPro: How to set up and grow a tech business
Credits
About the Author
About the Reviewers
Preface
1. Do You Have What It Takes to be an Entrepreneur? 2. Does Your Dream Idea Have the Potential to be a Business? FREE CHAPTER 3. When, Where, and How Do You Formalize a Technical Business? 4. Does a Technical Entrepreneur Really Need a Business Plan? 5. When and How Do You Find Funding for a Technical Business? 6. After the Funding, How Do You Survive the Execution Risks? 7. Are You Ready for All the Leadership and Team Challenges? 8. Do You Understand How Social Media is Changing the Business Landscape? 9. If You Build It, Will They Find You, and Will They Use It? 10. Can You Build the Relationships Needed to Succeed in Business?

The difference between entrepreneurial requirements and engineering perceptions


Every engineer who has invented some new technology, or is adept at creating solutions believes that is the hard part, and that it should be a short step to take that solution to the market as a technical entrepreneur. In reality, that short business step embodies far more risk, and a poor technology solution is not near the top of most lists on common reasons for business failures (http://www.moyak.com/papers/small-business-failure.html).

In fact, a Duke and Harvard survey (http://blogs.berkeley.edu/2011/03/22/engineering-vs-liberal-arts-who%E2%80%99s-right-%E2%80%94-bill-or-steve/) of over 500 technology companies showed that only 37 percent of their leaders even have Engineering or Computer Science backgrounds. Clearly, engineers should think twice before assuming they have an advantage over the rest of us towards being an entrepreneur.

A good Engineering or Computer Science background does not necessarily...

You have been reading a chapter from
StartupPro: How to set up and grow a tech business
Published in: Dec 2014
Publisher:
ISBN-13: 9781783001422
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