Salesforce is a company, founded by Marc Benioff and Parker Harris in 1999, that specializes in software as a service (SaaS). Salesforce started by selling a cloud-based Customer Relationship Management (CRM) application, which laid the foundation for many of its future services and was built on the Salesforce Platform. Following this, the company began packaging other applications that were closely intertwined on the same platform and divided them into clouds. These cloud-based applications are now popularly known as Sales Cloud, Service Cloud, Marketing Cloud, IoT Cloud, Integration Cloud, Community Cloud, Health Cloud, and Financial Services Cloud, among others.
In this chapter, you will learn about the basic concepts of working on the Salesforce Platform. The material covered in this chapter represents 10% of the exam questions.
We'll learn about...