This is an often underestimated phase, and we should look at it carefully since its role is decisive for all of the remaining phases. Within the business understanding phase, we fundamentally answer the following two questions:
- What are the objectives of the business where the data mining problem is coming from?
- What are the data mining goals for this project?
Giving the wrong answer to either one of these two questions will result in producing results not relevant for the business, or not solving the data mining problem at its core.
The first step in this phase is understanding your client's needs and objectives, since those objectives will become the objectives of the project. Within this phase, we gather information through the means of interviews and technical literature, finally defining a project plan and clearly stating a data mining goal...
