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Gamification for Product Excellence

You're reading from Gamification for Product Excellence

Product type Book

Published in Sep 2023

Publisher Packt

ISBN-13 9781837638383

Pages 350 pages

Edition 1st Edition

Languages

Concepts

Product Management

Authors (2):

Mike Hyzy

Bret Wardle

View More author details

Table of Contents (15) Chapters

Preface

1. Chapter 1: Gamification Basics

2. Chapter 2: Gamification for Product Managers

3. Chapter 3: Gamification Frameworks and Experts

4. Chapter 4: Understanding Your User

5. Chapter 5: Game Mechanics and Psychology

6. Chapter 6: Designing a Gamification Strategy

7. Chapter 7: Implementing Your Gamification

8. Chapter 8: Challenges and Limitations in Gamification

9. Chapter 9: Selling Your Gamification Strategy

10. Chapter 10: Gamifying Your Product Development Processes

11. Chapter 11: Case Studies and Best Practices

12. Chapter 12: The Future of Gamification

13. Index

Why subscribe?

14. Other Books You May Enjoy

Gamifying Your Product Development Processes

In this chapter, we’ll explore the fascinating world of gamifying your product development process, taking a deep dive into the techniques, principles, and best practices that make this approach so powerful. We aim to provide you with the skills and knowledge necessary to create a more engaging and motivating environment for your team and stakeholders, fostering innovation and collaboration.

Throughout this chapter, we will cover various aspects of gamification in the product development process, including ideation, prototyping, implementation, and post-launch iterations. By understanding and mastering these concepts, you will acquire a unique set of skills that can transform the way you approach product management.

By reading this chapter, you will gain valuable insights into how to effectively incorporate game mechanics and dynamics into your product development process. You will learn how to design and implement engaging...

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Authors (2)

Mike Hyzy

Mike Hyzy is a highly experienced product strategist and principal consultant with a proven track record of delivering results. Throughout his career, he has demonstrated exceptional leadership skills, guiding cross-functional teams to successful product launches and driving growth for his clients. With a deep understanding of the product development landscape, Mike is known for his ability to develop and execute effective product strategies, bringing innovative products to market. Mike holds key certifications, including an NPDP certification from the Product Development and Management Association, a CSPO certification from the Scrum Alliance, and a Foresight Practitioner certification from the Institute for the Future.

See other products by Mike Hyzy

Bret Wardle

Bret Wardle is an advocate for the convergence of design psychology in games and software. This includes concepts such as understanding similarities between professional e-sport players and software power users and studying the societal changes invoked by using “hi-scores” in e-commerce platforms. He finds joy in implementing these findings to make products and experiences people love to use! He started his career as a game designer and has since moved over to primarily software and product design. Bret has worked within organizations as large as Electronic Arts, and as small as two-person start-ups. Bret is Nielsen Norman Group Masters certified, as well as holding a PMC-V certification from the Pragmatic Institute.

See other products by Bret Wardle

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