You're reading from Empowering Marketing and Sales with HubSpot Take your business to a new level with HubSpot's inbound marketing, SEO, analytics, and sales tools

Product type Paperback

Published in Jul 2022

Publisher Packt

ISBN-13 9781838987145

Length 476 pages

Edition 1st Edition

Tools

HubSpot

Concepts

Marketing

Author (1):

Resa Gooding

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Table of Contents (20) Chapters

Preface

1. Part 1: HubSpot – Starting Off HubSpot

2. Chapter 1: Overview of HubSpot – What you MUST Know FREE CHAPTER

3. Chapter 2: Generating Quick Wins with HubSpot in the First 30 Days

4. Chapter 3: Using HubSpot for Managing Sales Processes Effectively

5. Chapter 4: Empowering Your Sales Team through HubSpot

6. Part 2: Scaling Your Business with HubSpot

7. Chapter 5: Increasing Online Visibility Using HubSpot's SEO Tool

8. Chapter 6: Getting Known Through Social Media on HubSpot

9. Chapter 7: Expanding Your Reach with Paid Ads Managed on HubSpot

10. Chapter 8: Conducting a Portal Audit

11. Chapter 9: Converting Your Visitors to Customers

12. Chapter 10: Revive Your Database with HubSpot Email Marketing Tools

13. Chapter 11: Proving That Your Efforts Worked Using the Reports

14. Part 3: Is HubSpot Right for Your Business?

15. Chapter 12: Inbound or Outbound – Which Is Better for Your Business?

16. Chapter 13: Leveraging the Benefits of the Marketing Flywheel

17. Chapter 14: Using HubSpot for All Types of Businesses

18. Assessments

19. Other Books You May Enjoy

Prerequisites

To get the most out of this chapter, it would be helpful to consult with your sales team leaders when building your sales processes and discuss with them the best terminology to use for building the pipeline. Of course, having admin access to your HubSpot portal is a requirement so you can set up the pipeline as needed.

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Prerequisites

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Authors (1)

Table of Contents (20) Chapters