Overview
We've been approached by a new prospective client. She is stricken by the beauty of one-pagers websites that scroll vertically, providing a visually stimulating presentation of a product or message with a clear call to action at the end. She wants one of these.
This client is knowledgeable and discerning. She frequents http://onepagelove.com and has a list of her current favorites to hand. Her desired features include:
- A clean, modern, aesthetic website.
- An introductory welcome message with a visually intriguing background image.
- An efficient presentation of the main features of her product, accentuated with visually appealing icons.
- Customer testimony presented in a visually stimulating way.
- An easy-to-understand overview of three basic packages that a customer can choose from. These need to be presented clearly in a way that makes it easy to choose the right fit and then sign up!
- Conversions! Everything should draw the user down the page, making it nearly impossible to avoid clicking...
