SendIt
By Giuseppe Surace (http://www.giuseppesurace.com/)
Why it's awesome: Send e-mail campaigns for free
Why it was picked: Easy to set up and free
Note
WARNING: This plugin is still in the beta stage, but the majority of the functionality works great.
Manual Install URL: http://wordpress.org/extend/plugins/sendit/
Automatic Install search term: SendIt
Geek level: WP Ninja
Configuration location: Top Navigation | Newsletter
Used in: Newsletters
SendIt has more potential to change the way you communicate with your readers than any other plugin mentioned in this book. SendIt was originally written in Italian, and every once in a while, you will stumble on to a few words that are yet to be translated. However, besides the occasional Italian noun, SendIt is very straightforward and makes running multiple newsletters as easy as managing your blog.
SendIt overview
Unlike other plugins, SendIt is a fairly large plugin with multiple configuration pages and areas to set up, tweak, and perfect...