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Salesforce Sales Cloud – An Implementation Handbook

You're reading from   Salesforce Sales Cloud – An Implementation Handbook A practical guide from design to deployment for driving success in sales

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Product type Paperback
Published in Apr 2024
Publisher Packt
ISBN-13 9781804619643
Length 368 pages
Edition 1st Edition
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Author (1):
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Kerry Townsend Kerry Townsend
Author Profile Icon Kerry Townsend
Kerry Townsend
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Table of Contents (20) Chapters Close

Preface 1. Part 1:Building the Fundamentals
2. Chapter 1: Preparing for Success FREE CHAPTER 3. Chapter 2: Defining the Approach 4. Chapter 3: Design and Build: The Core Sales Process 5. Chapter 4: Design and Build: The Lead Generation Process 6. Chapter 5: Design and Build: Sales User Productivity 7. Part 2: Preparing to Release
8. Chapter 6: Bringing Data into Sales Cloud 9. Chapter 7: Getting Sign-Off 10. Chapter 8: Executing Testing 11. Chapter 9: Executing Training 12. Chapter 10: Deployment Planning 13. Part 3: Beyond the Fundamentals
14. Chapter 11: Territory Management 15. Chapter 12: Modeling Additional Processes with Sales Cloud 16. Chapter 13: Common System Integrations 17. Chapter 14: Extending with the AppExchange 18. Index 19. Other Books You May Enjoy

Custom Objects

In this section, we explore the Custom Object functionality in the Salesforce Core platform, which allows you to create entities in the database to capture data that Sales Cloud doesn’t have an out-of-the-box Object for. This flexibility allows you to model and manage additional processes that your salespeople are required to follow all in one system. Examples might include a key account management process, an onboarding process, or in some industries, a Know Your Customer process.

It is assumed that you are familiar with the overall concepts of the Salesforce Core platform, which include the potential for low-code development with Custom Objects. It is not possible to cover all scenarios of how to build custom processes in this book. The Salesforce Trailhead Academy offers a full five-day course on declarative development on the Salesforce platform called Declarative Development for Platform App Builders in Lightning Experience (DEX403), for those who need...

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