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Learning Social Media Analytics with R

You're reading from   Learning Social Media Analytics with R Transform data from social media platforms into actionable business insights

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Product type Paperback
Published in May 2017
Publisher Packt
ISBN-13 9781787127524
Length 394 pages
Edition 1st Edition
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Authors (4):
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Raghav Bali Raghav Bali
Author Profile Icon Raghav Bali
Raghav Bali
Dipanjan Sarkar Dipanjan Sarkar
Author Profile Icon Dipanjan Sarkar
Dipanjan Sarkar
Karthik Ganapathy Karthik Ganapathy
Author Profile Icon Karthik Ganapathy
Karthik Ganapathy
Tushar Sharma Tushar Sharma
Author Profile Icon Tushar Sharma
Tushar Sharma
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Toc

Table of Contents (10) Chapters Close

Preface 1. Getting Started with R and Social Media Analytics 2. Twitter – What's Happening with 140 Characters FREE CHAPTER 3. Analyzing Social Networks and Brand Engagements with Facebook 4. Foursquare – Are You Checked in Yet? 5. Analyzing Software Collaboration Trends I – Social Coding with GitHub 6. Analyzing Software Collaboration Trends II - Answering Your Questions with StackExchange 7. Believe What You See – Flickr Data Analysis 8. News – The Collective Social Media! Index

Understanding interestingness – similarities


We started off this chapter discussing Flickr and its interestingness algorithm: the enigma of an algorithm which brings forth some amazing photos for us to explore and enjoy from millions uploaded every day. The Explore page presents a pretty diverse set of photos showcasing different photography styles, clicked using different photography equipment by photographers of varied skills. Yet the interestingness algorithm picks them all!

Through this use case we will try to find out what type of photos are being picked up by the algorithm and understand/uncover if there are certain patterns or similarities between such interesting photos.

Since we do not know much about the algorithm other than the fact that it presents excellent photos to explore, we'll take the unsupervised approach to see what we have here.

Under the unsupervised umbrella of machine-learning algorithms, one of the simplest and most widely used algorithms to get started with is the...

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