You're reading from AI-Powered Commerce Building the products and services of the future with Commerce.AI

Product type Paperback

Published in Jan 2022

Publisher Packt

ISBN-13 9781803248981

Length 256 pages

Edition 1st Edition

Concepts

Artificial Intelligence

Authors (2):

Andy Pandharikar

Frederik Bussler

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Table of Contents (17) Chapters

Preface

1. Section 1:Benefits of AI-Powered Commerce

2. Chapter 1: Improving Market Opportunity Identification FREE CHAPTER

3. Chapter 2: Creating Product Ideas

4. Chapter 3: Understanding How to Predict Industry-Wide Trends Using Big Data

5. Section 2:How Top Brands Use Artificial Intelligence

6. Chapter 4: Applying AI for Innovation – Luxury Goods Deep Dive

7. Chapter 5: Applying AI for Innovation – Wireless Networking Deep Dive

8. Chapter 6: Applying AI for Innovation –Consumer Electronics Deep Dive

9. Chapter 7: Applying AI for Innovation – Restaurants Deep Dive

10. Chapter 8: Applying AI for Innovation – Consumer Goods Deep Dive

11. Section 3:How to Use Commerce.AI for Product Ideation, Trend Analysis, and Predictions

12. Chapter 9: Delivering Insights with Product AI

13. Chapter 10: Delivering Insights with Service AI

14. Chapter 11: Delivering Insights with Market AI

15. Chapter 12: Delivering Insights with Voice Surveys

16. Other Books You May Enjoy

Summary

In this chapter, we've learned how to use AI technologies to gain strategic insights into the market, identify opportunities and risks as they emerge, anticipate shifts in consumer preferences, and reduce the risk of failure. In some cases, market shifts can be good for your business – but they can also present new challenges if you aren't ready for them.

We've explored how Commerce.AI helps firms take advantage of market shifts to create new value propositions and improve the overall health of their businesses. Using AI to gain strategic insights into the market can help companies anticipate change, identify opportunities, manage risks, and even predict how consumers will respond to products before they are launched.

Commerce.AI goes beyond simply validating hypotheses to help teams find product-market fit more quickly by identifying underserved needs in emerging markets and areas of white space within incumbent markets. Enabling product teams to...