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IBM SPSS Modeler Essentials

You're reading from IBM SPSS Modeler Essentials

Product type Book

Published in Dec 2017

Publisher Packt

ISBN-13 9781788291118

Pages 238 pages

Edition 1st Edition

Languages

Concepts

Predictive Analytics

Authors (2):

Jesus Salcedo

Keith McCormick

View More author details

Table of Contents (19) Chapters

Title Page

Credits

About the Authors

About the Reviewer

www.PacktPub.com

Customer Feedback

Dedication

Preface

1. Introduction to Data Mining and Predictive Analytics

2. The Basics of Using IBM SPSS Modeler

3. Importing Data into Modeler

4. Data Quality and Exploration

5. Cleaning and Selecting Data

6. Combining Data Files

7. Deriving New Fields

8. Looking for Relationships Between Fields

9. Introduction to Modeling Options in IBM SPSS Modeler

10. Decision Tree Models

11. Model Assessment and Scoring

Chapter 4. Data Quality and Exploration

The previous chapter introduced the general data structure that is used in Modeler. You learned how to read and display data, and you were introduced to the concepts of the measurement level and the field roles. Now that you know how to bring data into Modeler, the next step is to assess the quality of the data. In this chapter you will:

Get an overview of the Data Audit node options
Go over the results of the Data Audit node
Be introduced to missing data
Discuss ways to address missing data

Once your data is in Modeler, you are ready to start exploring and become familiar with the characteristics of the data. You should review the distribution of each field so that you can become familiar with a dataset, but also so that you can identify potential problems that may arise. For continuous fields, you will want to inspect the range of values. For categorical fields, you will want to take a look at the number of distinct values. You will also have to consider...

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Authors (2)

Jesus Salcedo

Jesus Salcedo has a PhD in psychometrics from Fordham University. He is an independent statistical consultant and has been using SPSS products for over 20 years. He is a former SPSS Curriculum Team Lead and Senior Education Specialist who has written numerous SPSS training courses and trained thousands of users.

See other products by Jesus Salcedo

Keith McCormick

Keith McCormick is a career long practitioner of predictive analytics and data science. He has engaged in statistical modeling, data mining, and mentoring others in the area for more than 20 years. He has a particular expertise in helping organizations perform their first predictive analytics project or build their first predictive analytics practice, and has done so in a variety of industries including healthcare, banking, telecommunications, non-profit, direct mail, pharmaceuticals, and retail. Keith is also an established author and speaker with four books in print, or under contract. Although his consulting work is not restricted to any one tool, his writing and speaking has made him particularly well known in the IBM SPSS Statistics and IBM SPSS Modeler communities.

See other products by Keith McCormick

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