Chapter 20 – Automating Your Marketing Processes

1. There are many different marketing processes that can be automated with Zapier. If you use one or more cloud-based marketing applications that integrate with Zapier, you will be able to automate processes that involve these applications. A few examples are as follows:
   • Online presence processes
   • Social media marketing processes
   • Social media scheduling processes
   • Ad processes
   • Email marketing and marketing automation processes
2. New Facebook Pages photo uploads should be smaller than 4 MB and saved as either .jpg, .png, .gif, .tiff, HEIF, or WebP files.