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PrestaShop 1.3 Beginner's Guide

You're reading from   PrestaShop 1.3 Beginner's Guide Build and customize your online store with this speedy, lightweight e-commerce solution

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Product type Paperback
Published in Jun 2010
Publisher Packt
ISBN-13 9781849511148
Length 308 pages
Edition 1st Edition
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Table of Contents (18) Chapters Close

PrestaShop 1.3 Beginner's Guide
Credits
About the Author
Acknowledgement
About the Reviewers
1. Preface
1. Building Your PrestaShop FREE CHAPTER 2. Shop Fitting and Layout 3. Merchandising for Success 4. Giving Customers More and Getting More Customers 5. Tools, Newsletters, Extra Income, and Statistics 6. Security and Disaster Recovery 7. Checkouts and Shipping 8. Get Set… 9. Go… To the Future Control Panel Quick Reference Web Resources Pop quiz - Answers

Suppliers and manufacturers


Do you use lots of different suppliers and manufacturers? Are they relevant to your product offering? What do I mean by this? As an example, if you sell technology gadgets, then the manufacturer is very important: Apple iPod, Nintendo Wii, Sony Vaio, and so on. The manufacturer and the name is a part of the product. Another example of where the manufacturer is important relates to the many sorts of components. For example, PC components, bicycle, or motor-spares are often relevant. Also, think about brand names. Sometimes brand names are synonymous with manufacturers but often they are not, albeit still important. Think about clothing and other fashion accessories.

What I am getting at is this: Is it important to distinguish, in some way, between the different brands/manufacturers of the products you sell, other than just a simple mention in the product description? Would it be beneficial for you or your customers to be able to sort by brand or manufacturer? In...

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