Enabling behavior changes

The following measures can be helpful in enabling change of behaviors towards achieving the intended outcomes.

Align the metrics

"Tell me how you measure me and I will tell you how I will behave".

– Eliyahu Goldratt [xvii]

This quote highlights the significance of metrics on influencing behavior. Expecting different behavior is futile if the way people are measured continues to reward nonaligned behaviors, for example, if the expected behavior is that people should collaborate but rewards are given to people for individual level outputs, it is futile to expect people to collaborate.

Similarly, if the expected behaviors are punished or discouraged, it is obvious that people will not exhibit those expected behaviors, for example, if the expectation is that people should innovate through experimentation but any failure is punished, it is again pointless to expect people to experiment.

While fair monetary compensation is important for everyone, providing direct monetary...