About the Author

Marty Zwilling has a passion for nurturing the development of entrepreneurs by providing first-hand mentoring, funding assistance, and business plan development. He is the Founder and CEO of Startup Professionals, a company that provides products and services to startup founders and small business owners.

He writes a daily blog for entrepreneurs, and dispenses advice on the subject of startups to a large online audience of 750,000 Twitter followers. He is also a regular contributor to Forbes, Entrepreneur Inc, Business Insider, and the Huffington Post. He also has published two other books, Do You Have What It Takes To Be An Entrepreneur? and Attracting an Angel.

He has a 30 year track record of demonstrated results as an executive in general management, computer software development, product management, and marketing, as well as in leading technical business transformations, conducting due diligence for investors, mentoring new technical executives, and overseeing business development, customer service, and outsourcing both onshore and offshore.

Marty began his career with IBM, holding an array of positions including executive roles in software development and professional services. Prior to beginning his career, Marty obtained a Bachelor of Science degree in Accounting and a Minor in Computer Science from the University of Illinois in Champaign-Urbana.

A resident of Fountain Hills, Arizona, Marty is also an active member of the local Angel investment group (Arizona Technology Investor Forum), an advisor to the Arizona State University Venture Catalyst program, Executive in Residence at the Thunderbird School of Global Management, and member of the Advisory Boards for several startups in the area.