Salesforce and its ecosystem
Picture this: it’s 1999, and you’re struggling to keep track of your customer interactions, manage your sales pipeline, and monitor your sales team’s performance. What do you do? Well, luckily for you, a group of visionaries founded Salesforce, a cloud-based customer relationship management (CRM) platform. And voilà! Salesforce saves the day, growing into one of the world’s leading CRM platforms, boasting over 150,000 customers1 and a whopping 23%2 market share.
Nowadays, Salesforce’s ecosystem is like an all-you-can-eat buffet of products, services, and features, allowing businesses to mix and match to create a customized, mouth-watering platter. The key components of this smorgasbord include the following:
- Sales Cloud: Think of...