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Mastering Customer Success

You're reading from   Mastering Customer Success Discover tactics to decrease churn and expand revenue

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Product type Paperback
Published in May 2024
Publisher Packt
ISBN-13 9781835469033
Length 170 pages
Edition 1st Edition
Tools
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Authors (2):
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Jeff Mar Jeff Mar
Author Profile Icon Jeff Mar
Jeff Mar
Peter Armaly Peter Armaly
Author Profile Icon Peter Armaly
Peter Armaly
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Table of Contents (16) Chapters Close

Preface 1. Part 1: Foundational Concepts for Business Success FREE CHAPTER
2. Chapter 1: Optimizing Your Key Metrics for Growth 3. Chapter 2: Building a Strong Foundation – Key Knowledge for Success 4. Chapter 3: Strategies for Effective Book of Business Management 5. Part 2: Optimizing Customer-Centric Strategies
6. Chapter 4: Streamlining Onboarding and Boosting Engagement 7. Chapter 5: Building Referenceable Customers 8. Chapter 6: Leveraging Data for Customer Success 9. Chapter 7: Building Your Customer Success Inner Circle 10. Part 3: Navigating the Customer Success Landscape
11. Chapter 8: Strategies for Retention and Expansion in Your Business 12. Chapter 9: Mastering Crisis Management for Business Resilience 13. Chapter 10: The Exciting Future of Customer Success 14. Index 15. Other Books You May Enjoy

Summary

If you have made it this far, you are no novice, but sometimes we need healthy reminders. A couple of my favorite sayings are To know and not do is to not know and We need to be reminded more than we need to be taught. If you are an experienced CSM, you’re well versed in customer success principles and methodologies, but applying these consistently requires a structured approach and regular reinforcement.

Embrace the strategies covered for identifying, cultivating, and showcasing advocates to amass a robust portfolio of referenceable customers. This will not only enhance your customer success practice but also significantly advance your career in the field.

In the next chapter, we discuss one of the most effective ways to bring credibility to your practice as a CSM through data. We in CS are great at sharing customer success stories, scalable resources, and best practices. If we can demonstrate data-driven outcomes, our narratives will gain credibility internally...

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