Making Sure Customers Find You with Search Engine Optimization
When we optimized the performance of our blog in the previous chapter, you may have noticed that the Lighthouse report also includes a Search Engine Optimization (SEO) score, which our app scored relatively low on. This score tells us how optimized our app is for being indexed properly and found by search engines such as Google or Bing. After successfully developing a working blog app, of course, we want our blog to be found by users. In this chapter, we are going to learn the basics of SEO and how to optimize the SEO score for our React application. Then, we are going to learn how to create meta tags for easier integration on various social media sites.
In this chapter, we are going to cover the following main topics:
- Optimizing an application for search engines
- Improving social media embeds