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Mastering Magento 2

You're reading from   Mastering Magento 2 Maximize the power of Magento 2 to create productive online stores

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Product type Paperback
Published in Jun 2016
Publisher Packt
ISBN-13 9781785882364
Length 340 pages
Edition 2nd Edition
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Authors (3):
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Bret Williams Bret Williams
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Bret Williams
Jonathan Bownds Jonathan Bownds
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Jonathan Bownds
Andre Gugliotti Andre Gugliotti
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Andre Gugliotti
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Table of Contents (13) Chapters Close

Preface 1. Planning for Magento 2. Installing Magento 2 FREE CHAPTER 3. Managing Products 4. Designs and Themes 5. Configuring to Sell 6. Managing Non-Product Content 7. Marketing Tools 8. Extending Magento 9. Optimizing Magento 10. Advanced Techniques 11. Pre-Launch Checklist Index

Promotions


Every retailer with whom we work finds it beneficial to offer promotions from time to time. From free shipping to coupons, promotions can help consumers choose your products over competitors, particularly if they feel they're getting a great bargain in the process.

As with sales tax, promotions are rule-based, meaning that the application and calculation of a promotion are based on rules you create. In Magento, there are two types of promotion rules:

  • Catalog price rules apply to any product that meets certain criteria. The discount is applied automatically.

  • Cart price rules, on the other hand, can be set to be only applied when a valid coupon is entered by the customer during checkout. Shopping cart rules can also be applied automatically. Furthermore, shopping cart rules — or coupons — can be publicized by adding them to an RSS feed for your site.

Creating a catalog price rule

As described, a catalog price rule is a discount that is applied to selected products automatically. For...

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