Fostering customer loyalty
It is important for the owners of an online shop to build customer loyalty. Therefore, the information in the online shop, the manager of the business, and public communication should answer the following questions:
What is the guarantee that the product will be delivered?
What is the guarantee that the right product will be delivered?
What will be the quality of delivered goods?
The delivery of goods
In order to inform the customer, it is useful to create a section of the page where the following information is laid out:
The delivery of goods—the timing and means
The cost of delivery, depending on the distance of delivery and the weight of the product (usually, the cost of delivery is not included in the price of the product)
The terms and conditions of returning a product (depending on the legislation, it might be mandatory, but the shop can offer this as an extra option)
The way of handling disputes and whom to contact in such cases (the person in charge should know...
