Sketching out rough ideas and brainstorming
It’s a good idea to experiment with some rough ideas and sketches of your logo. At this stage, your creativity tends to be more relaxed and free-flowing. There is also less pressure to finish the logo for a deadline.
Important note
After breaking down the seven types of logos, we can better decide what type to use for each branding and business project we encounter. We also realize the brainstorming process can take varying amounts of time and effort depending on which logo type you need to create. For example, trying to draw and develop a mascot logo can take much longer than creating a monogram logo.
The first stage of brainstorming and sketching out ideas for a logo for your business involves thinking about the type of business you want to establish, the goods and/or services you’ll provide, the demographics of your target audience, the name of the business, and the emotions and mood that you want clients and potential...