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Python Social Media Analytics

You're reading from   Python Social Media Analytics Analyze and visualize data from Twitter, YouTube, GitHub, and more

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Product type Paperback
Published in Jul 2017
Publisher Packt
ISBN-13 9781787121485
Length 312 pages
Edition 1st Edition
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Authors (3):
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Baihaqi Siregar Baihaqi Siregar
Author Profile Icon Baihaqi Siregar
Baihaqi Siregar
Siddhartha Chatterjee Siddhartha Chatterjee
Author Profile Icon Siddhartha Chatterjee
Siddhartha Chatterjee
Michal Krystyanczuk Michal Krystyanczuk
Author Profile Icon Michal Krystyanczuk
Michal Krystyanczuk
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Toc

Table of Contents (10) Chapters Close

Preface 1. Introduction to the Latest Social Media Landscape and Importance 2. Harnessing Social Data - Connecting, Capturing, and Cleaning FREE CHAPTER 3. Uncovering Brand Activity, Popularity, and Emotions on Facebook 4. Analyzing Twitter Using Sentiment Analysis and Entity Recognition 5. Campaigns and Consumer Reaction Analytics on YouTube – Structured and Unstructured 6. The Next Great Technology – Trends Mining on GitHub 7. Scraping and Extracting Conversational Topics on Internet Forums 8. Demystifying Pinterest through Network Analysis of Users Interests 9. Social Data Analytics at Scale – Spark and Amazon Web Services

Getting the data


In this section, we will work on two types of data:

  • Your own pins extracted through Pinterest API
  • Scraped search results

Pinterest API

Pinterest uses a RESTful API that lets you access the platform data. The data comes in the form of boards, pins, followers, and more. In order to interact with the API it is necessary to use OAUTH which allows both read and write permissions.

Communication with the API requires an access token. The access token can be obtained by creating an application on a user's Pinterest account. After creating an application, we need to go through a few steps to get all the access privileges.

Step 1 - creating an application and obtaining app ID and app secret

The first task is to create an application to communicate with the API:

  1. Log in to your Pinterest account.
  2. Go to apps at https://developers.pinterest.com/apps/.
  3. Agree to the terms and policy and click on Create app.
  4. Choose a name and create the app.

Pinterest has clear rules and policies in terms of using its...

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