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Mastering QlikView Data Visualization

You're reading from   Mastering QlikView Data Visualization Take your QlikView skills to the next level and master the art of creating visual data analysis for real business needs

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Product type Paperback
Published in Apr 2016
Publisher
ISBN-13 9781782173250
Length 294 pages
Edition 1st Edition
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Author (1):
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Karl Pover Karl Pover
Author Profile Icon Karl Pover
Karl Pover
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Table of Contents (13) Chapters Close

Preface 1. Data Visualization Strategy FREE CHAPTER 2. Sales Perspective 3. Financial Perspective 4. Marketing Perspective 5. Working Capital Perspective 6. Operations Perspective 7. Human Resources 8. Fact Sheets 9. Balanced Scorecard 10. Troubleshooting Analysis 11. Mastering Qlik Sense Data Visualization Index

The Balanced Scorecard information dashboard design


Information dashboards that display BSC-related measures are often designed to replicate the strategy map or the cause-and-effect relationships between each measure. Just as we took a more disciplined approach to combine various perspectives, we will also reflect on a set of formal design rules called the Gestalt principles of perceptual organization to design the information dashboard.

The Gestalt principles of perceptual organization

Molded by human evolution, we are biased in the way that we visually perceive our environment. For example, how do we recognize the form of a tree, based on individual leaves and branches? We recognize the shape of a tree by grouping leaves that are close together, are of similar color and shape, or even by how the leaves are connected to the branches.

In the early twentieth century, a group of researchers called Gestalt (the German word for form or shape) psychologists began to study how we were able to unite...

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