Search icon CANCEL
Arrow left icon
Explore Products
Best Sellers
New Releases
Books
Videos
Audiobooks
Learning Hub
Conferences
Free Learning
Arrow right icon
Arrow up icon
GO TO TOP
 Keap Cookbook

You're reading from   Keap Cookbook Over 75 effective recipes for CRM optimization, marketing automation, and workflow mastery

Arrow left icon
Product type Paperback
Published in Jun 2024
Publisher Packt
ISBN-13 9781805129493
Length 298 pages
Edition 1st Edition
Concepts
Arrow right icon
Author (1):
Arrow left icon
Michelle Bell Michelle Bell
Author Profile Icon Michelle Bell
Michelle Bell
Arrow right icon
View More author details
Toc

Table of Contents (20) Chapters Close

Preface 1. Part 1: Getting Started with Keap FREE CHAPTER
2. Chapter 1: System Overview 3. Chapter 2: Designing Your Space 4. Chapter 3: Managing Contacts 5. Part 2: Streamlining Communication
6. Chapter 4: Communicating with Your Lists 7. Chapter 5: Managing Sales Pipeline 8. Part 3: Sales Pipeline Management
9. Chapter 6: Marketing Forms and Landing Pages 10. Part 4: Automation and Reporting
11. Chapter 7: Easy Automations 12. Chapter 8: Advanced Automations 13. Chapter 9: Reports 14. Part 5: Integration and Optimization
15. Chapter 10: Tying It All Together 16. Chapter 11: Five Essential Automation Funnels 17. Chapter 12: Data Management and Maintenance 18. Index 19. Other Books You May Enjoy

Working with Easy Automations

Before diving in, it’s helpful to have a clear roadmap in mind. Consider creating a funnel map that outlines the contact’s journey from the initial point of contact to becoming a repeat customer.

Once you have the basic outline, it will be easier to break up your automations into smaller groups or individual steps as you build them.

This strategic planning will provide a visual guide for designing automations that effectively guide people through each stage of the customer journey, ultimately driving them toward your desired goal faster and more efficiently.

How to do it…

Easy automations are designed to follow a when, then, stop cadence. For this recipe, we’ll be creating an Easy Automation that says when a person completes a form, create a deal, then wait two days to create a task, and finally, stop if the deal stage moves to completed.

Creating an Easy Automation from scratch

  1. Click on the Automation...
lock icon The rest of the chapter is locked
Register for a free Packt account to unlock a world of extra content!
A free Packt account unlocks extra newsletters, articles, discounted offers, and much more. Start advancing your knowledge today.
Unlock this book and the full library FREE for 7 days
Get unlimited access to 7000+ expert-authored eBooks and videos courses covering every tech area you can think of
Renews at $19.99/month. Cancel anytime