Index
As this ebook edition doesn't have fixed pagination, the page numbers below are hyperlinked for reference only, based on the printed edition of this book.
A
A/B testing 127, 133, 203
real-world example 133
valuable insight 133
account-based benchmarks 212, 213
real-world examples 213
adoption 171
strategies 171
Amazon Web Services (AWS) 35
analytics tools
real-world example 135
setting up 135
annual contract value (ACV) 223
annual recurring revenue (ARR) 189, 210
real-world example 210
app onboarding
optimizing 131
artificial intelligence (AI) 98
average contract value (ACV) 221
real-world example 222
average revenue per annual user (ARPAU) 221
real-world example 221
average revenue per monthly active user (ARPMAU) 221
real-world example 221
average revenue per user (ARPU) 210
benchmarking, by industry 214
impacting, customer acquisition cost (CAC) payback 214
metrics...
