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Building Business Websites with Squarespace 7: RAW

You're reading from   Building Business Websites with Squarespace 7: RAW Master the tools and techniques of using Squarespace to create professional websites

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Product type Paperback
Published in Apr 2015
Publisher
ISBN-13 9781783559961
Length 392 pages
Edition 1st Edition
Languages
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Table of Contents (16) Chapters Close

Preface 1. Setting Up for Success – Your Website Toolkit FREE CHAPTER 2. Getting Started with Squarespace 3. Working with Squarespace Templates 4. Creating Your Site Framework: Pages, Items, Collections, and Navigation 5. Adding, Editing, and Arranging Content in Your Web Pages 6. Using Blocks to Add Functionality, Rich Media, and Special Features 7. Selling Online or Taking Donations with Squarespace Commerce 8. Tailoring Your Site's Look and Feel 9. Going Live with Your Website and Driving Traffic to It 10. Managing Your Squarespace Website 11. Moving beyond Standard Squarespace Tools A. Getting Help with Squarespace B. Squarespace Templates in a Nutshell
C. List of Online Resources Used in This Book
Index

Promoting products and offering discounts


We've now covered the basics of getting your store ready for selling, but there are several other tools in your Squarespace Commerce toolkit that can help you improve sales on your website.

Using Product Blocks to enable quick purchases from anywhere on your site

You can use a Product Block to insert summary information about a single product on any page, blog post, event, sidebar, or anywhere you can insert a Block. This is a great way to cross-promote products that relate to the topic of the page or give products an extra boost by highlighting them in prominent places. The best part is that you can also include the Add to Cart button, which means that customers can purchase with a single click without ever needing to navigate to your Products page(s). Here's an example of a Product Block on a standard page:

To add a Product Block, follow these steps:

  1. Go to the page where you want to insert the block, open the Content Editor, and click on the Insert...

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