Summary
Evolutions are nice and safe (unless you are the dodo bird). Revolutions, on the other hand, totally disrupt business models while seeking to disintermediate competitors' customer relationships and reinvent industry value chains. To survive the revolution, organizations must seek to reinvent how they create new sources of customer, product, and operational value. If you want to exploit the "8 Laws of Digital Transformation," organizationally, that means:
- Transitioning from siloed business functions to interdisciplinary collaboration.
- Moving from seniority-based, leader-driven decision making to data and analytics-driven decision-making at the front lines of customer engagement and operational execution.
- Transforming from a rigid and risk-averse culture, to an agile, experimental, learning, and adaptable culture.
- Becoming value-driven within the frame of customer journey centricity.
Now we are ready to move to the final chapter...
