Understanding the challenges of wireless networking brands

Let's start by exploring economic and technological challenges in the wireless networking industry, and how they affect the way wireless networking brands are positioned in the marketplace. This will lay the framework for understanding why data-driven and AI-powered solutions are needed.

In particular, we'll discuss challenges related to the growth in wireless networking traffic and associated performance challenges, as well as increasing ecosystem complexity, and needs for sustainability, 5G, and becoming data-driven.

Growth in traffic

The wireless networking industry is undergoing a period of significant change. The growth in mobile usage and Internet of Things (IoT) devices, as well as the demand for hotspots, has created an unprecedented surge in demand for connectivity – and the need for new ways to meet this demand.

The number of unique users connecting to public Wi-Fi hotspots has quadrupled...