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The Immersive Metaverse Playbook for Business Leaders

You're reading from   The Immersive Metaverse Playbook for Business Leaders A guide to strategic decision-making and implementation in the metaverse for improved products and services

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Product type Paperback
Published in Nov 2023
Publisher Packt
ISBN-13 9781837632848
Length 458 pages
Edition 1st Edition
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Authors (2):
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Robert Scoble Robert Scoble
Author Profile Icon Robert Scoble
Robert Scoble
Irena Cronin Irena Cronin
Author Profile Icon Irena Cronin
Irena Cronin
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Table of Contents (22) Chapters Close

Preface 1. Part 1: The Reality of the AR/MR Metaverse
2. Chapter 1: The What and Why of the Metaverse FREE CHAPTER 3. Chapter 2: Augmented Reality Status Quo 4. Chapter 3: Where Is Virtual Reality Heading? 5. Chapter 4: The Value of Using 3D Visuals to Interact 6. Part 2: Key Technologies That Power the Metaverse
7. Chapter 5: Understanding Perception Technologies 8. Chapter 6: The Different Types of Computing Technologies 9. Chapter 7: Where Are APIs Needed 10. Chapter 8: Making and Using 3D Models and Integrating 2D Content 11. Chapter 9: Understanding User Experience Design and User Interface 12. Part 3: Consumer and Enterprise Use Cases
13. Chapter 10: New Ways of Social Interaction 14. Chapter 11: Virtual and Onsite Work 15. Chapter 12: 3D and 2D Content Forms and Creation 16. Chapter 13: Retail Experiences 17. Part 4: Why Metaverse Redux?
18. Chapter 14: Benefits and Possible Dangers Reframed 19. Chapter 15: Future Vision 20. Index 21. Other Books You May Enjoy

Downtown is anywhere/everywhere

In the sweeping vista of the future, where the Metaverse wields a profound influence, the traditional concept of downtown areas undergoes a revolutionary metamorphosis. In this bold and transformative landscape, the axiom “Downtown is anywhere/everywhere” takes on a new, expansive dimension, and its impact on businesses is nothing short of revolutionary.

The very notion of a downtown, historically associated with a centralized physical location, is forever changed and nearly eradicated by the pervasive presence of the Metaverse. Within this visionary tableau, the constraints of geography and the limitations of physical boundaries dissolve, liberating businesses from the shackles of traditional brick-and-mortar establishments. Instead, they embark on a journey of innovation and adaptability, forging dynamic and versatile virtual hubs within the digital downtown. This shift transcends the very essence of business operation, liberating...

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