Demystifying mBaaS

More and more Mobile Apps are being developed at every passing second, but they also die out as fast as they appear. The average life of an app on the mobile of a user is just three months. If we spend a lot of money and effort in developing a backend for every app including the REST API, authentication service, login service, and so on, it is not justified. The mobile backend needs special services such as a multi-platform Push Notification service, analytics service, logging service, and so on. It is very tedious to develop these for each and every app you make, so certain IT companies started providing mobile backends as a service on the cloud.

The mBaaS services connect the cloud storage to Mobile Apps using custom SDKs or REST APIs. They also provide supplementary services such as Push Notification services, User Management, Social Networking services, and so on. A few popular mBaaS services are:

• Parse: Facebook acquired mBaaS providing JS SDK, which can be used with...