Basically, building a smart digital advertising dashboard is the same as building a digital signage system. We use existing signage system platforms that fit your case. Depending on your requirements, we can implement digital advertising using Raspberry Pi with HDMI monitor.
To make our digital signage system smart, we need added values. One of them is to add a sensor to detect human presence that we learned on previous section.
With respect to data, we should design a database model that covers our sensor data. For instance, we can add information about the number of viewers in a certain time period. For a database design sample, you can see the following figure:
You can see from this database design that the number of viewers is represented as total_viewer in the ads_logger table. Each ad content should be defined by how and when...