Summary

Building strong sponsorship for your change is an important contributor to the successful adoption of the change. In this chapter, we looked at four different sponsorship groups:

Sponsorship group	Role	Characteristics	Activities
Steering committee	Set the project direction Map out the path Set the guidelines Provide resources Be available	High level Decision makers Influential	Meet regularly Address issues quickly Provide active, visible support for the change
Executive sponsors	More in-depth involvement with and support of the change project The project's advocate on the steering committee Represent the project to the organization – be the "face" of the project	Have the authority to drive the change Influential Believe in the change Motivated to make the change a success	Attend major project activities Present the change at organization-wide events Hold people accountable for the change Provide active, visible support Advocate for project issues on the steering committee
Change agents...