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Gamification for Product Excellence

You're reading from   Gamification for Product Excellence Make your product stand out with higher user engagement, retention, and innovation

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Product type Paperback
Published in Sep 2023
Publisher Packt
ISBN-13 9781837638383
Length 350 pages
Edition 1st Edition
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Authors (3):
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Mike Hyzy Mike Hyzy
Author Profile Icon Mike Hyzy
Mike Hyzy
Bret Wardle Bret Wardle
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Bret Wardle
Mr. Gabe Zichermann Mr. Gabe Zichermann
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Mr. Gabe Zichermann
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Table of Contents (15) Chapters Close

Preface 1. Chapter 1: Gamification Basics 2. Chapter 2: Gamification for Product Managers FREE CHAPTER 3. Chapter 3: Gamification Frameworks and Experts 4. Chapter 4: Understanding Your User 5. Chapter 5: Game Mechanics and Psychology 6. Chapter 6: Designing a Gamification Strategy 7. Chapter 7: Implementing Your Gamification 8. Chapter 8: Challenges and Limitations in Gamification 9. Chapter 9: Selling Your Gamification Strategy 10. Chapter 10: Gamifying Your Product Development Processes 11. Chapter 11: Case Studies and Best Practices 12. Chapter 12: The Future of Gamification 13. Index 14. Other Books You May Enjoy

Utilizing design thinking to create gamified activities for product development

Design thinking is a human-centered, iterative approach to problem-solving that focuses on empathy, experimentation, and collaboration. By incorporating design thinking principles into your product development process, you can develop gamified activities that drive innovation, ideation, development, and implementation. In this introduction, we’ll explore how product managers can use design thinking to create engaging and effective gamified activities for your product team. We will cover the following steps:

  1. Empathize: Understanding your team’s needs and motivations
  2. Define: Setting clear goals and objectives for gamified activities
  3. Ideate: Brainstorming creative gamification strategies
  4. Prototype: Designing and testing gamified activities
  5. Implement: Integrating gamified activities into your product development process

Empathize – understanding your team...

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