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API Analytics for Product Managers

You're reading from   API Analytics for Product Managers Understand key API metrics that can help you grow your business

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Product type Paperback
Published in Feb 2023
Publisher Packt
ISBN-13 9781803247656
Length 344 pages
Edition 1st Edition
Concepts
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Author (1):
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Deepa Goyal Deepa Goyal
Author Profile Icon Deepa Goyal
Deepa Goyal
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Table of Contents (24) Chapters Close

Preface 1. Part 1:The API Landscape 2. Chapter 1: API as a Product FREE CHAPTER 3. Chapter 2: API Product Management 4. Chapter 3: API Life Cycle and Maturity 5. Chapter 4: Building and Managing API Products 6. Chapter 5: Growth for API Products 7. Chapter 6: Support Models for API Products 8. Part 2: Understanding the Developer 9. Chapter 7: Walking in the Customer’s Shoes 10. Chapter 8: Customer Expectations and Goals 11. Chapter 9: Components of API Experience 12. Part 3: Deep Dive into Key Metrics for API Products 13. Chapter 10: Infrastructure Metrics 14. Chapter 11: API Product Metrics 15. Chapter 12: Business Metrics 16. Part 4: Setting a Cohesive Analytics Strategy 17. Chapter 13: Drawing the Big Picture with Data 18. Chapter 14: Keeping Metrics Honest 19. Chapter 15: Counter Metrics to Avoid Blind Spots 20. Chapter 16: Decision-Making with Data 21. The API Analytics Cheat Sheet
22. Index 23. Other Books You May Enjoy

The API Analytics Cheat Sheet

API metrics can be segmented into three main categories: Infrastructure, Product Experience, and Business metrics.

Infrastructure metrics provide insight into the performance and reliability of the API, such as uptime and availability. These metrics help ensure that the API is functioning correctly and that users are able to access it smoothly. Product Experience metrics measure how users interact with the API, such as the active users and time to first transaction. These metrics help understand how the API is being used, and identify areas for improvement. Business metrics focus on the impact of the API on the overall business, such as revenue, customer satisfaction, and user engagement. These metrics help understand how the API is contributing to the business objectives and goals.

For a good API analytics strategy, it is important not to try to set up all the metrics on Day 1. Instead, it is better to start by focusing on a few key metrics that...

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