You're reading from Salesforce B2C Solution Architect's Handbook Design scalable and cohesive business-to-consumer experiences with Salesforce Customer 360

Product type Paperback

Published in Nov 2021

Publisher Packt

ISBN-13 9781801817035

Length 458 pages

Edition 1st Edition

Tools

Salesforce

Concepts

CRM

Author (1):

Mike King

View More author details

Table of Contents (20) Chapters

Preface

1. Section 1 Customer 360 Component Products

2. Chapter 1: Demystifying Salesforce, Customer 360, and Digital 360 FREE CHAPTER

3. Chapter2: Supporting Your Customers with Service Cloud

4. Chapter 3: Direct-to-Consumer Selling with Commerce Cloud B2C

5. Chapter 4: Engaging Customers with Marketing Cloud

6. Chapter 5: Salesforce Ecosystem – Building a Complete Solution

7. Section 2 Architecture of Customer 360 Solutions

8. Chapter 6: Role of a Solution Architect

9. Chapter 7: Integration Architecture Options

10. Chapter 8: Creating a 360° View of the Customer

11. Chapter 9: Supporting Key Business Scenarios

12. Chapter 10: Enterprise Integration Strategies

13. Section 3 Salesforce-Certified B2C Solution Architect

14. Chapter 11: Exam Preparation Tools and Techniques

15. Chapter 12: Prerequisite Certifications

16. Chapter 13: Commerce and Integration

17. Chapter 14: Certification Scenarios

18. Assessments

19. Other Books You May Enjoy

The Packt Gear team

Working in the role of B2C solution architect for Packt Gear, you know you'll need a lot of support to design and implement the best solution for the business. Your responsibility will be understanding and creating the documentation to support the overall technical integration, data mapping, and workflow between products in the solution to support the business needs.

We used a couple of simple examples of cross-cloud requirements in this chapter. A real-life solution will have many more, but the process doesn't need to change. Listen for pain points during interviews that can be turned into user stories. Map the user stories to technology solutions and prioritize them as either foundational or incremental. Finally, create the technical documentation to deliver the solution.

From there, you'll need the support of platform-specific technical architects to design and document the implementation details for B2C Commerce, Marketing Cloud, Service...