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Mastering Customer Success

You're reading from   Mastering Customer Success Discover tactics to decrease churn and expand revenue

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Product type Paperback
Published in May 2024
Publisher Packt
ISBN-13 9781835469033
Length 170 pages
Edition 1st Edition
Tools
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Authors (2):
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Jeff Mar Jeff Mar
Author Profile Icon Jeff Mar
Jeff Mar
Peter Armaly Peter Armaly
Author Profile Icon Peter Armaly
Peter Armaly
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Toc

Table of Contents (16) Chapters Close

Preface 1. Part 1: Foundational Concepts for Business Success FREE CHAPTER
2. Chapter 1: Optimizing Your Key Metrics for Growth 3. Chapter 2: Building a Strong Foundation – Key Knowledge for Success 4. Chapter 3: Strategies for Effective Book of Business Management 5. Part 2: Optimizing Customer-Centric Strategies
6. Chapter 4: Streamlining Onboarding and Boosting Engagement 7. Chapter 5: Building Referenceable Customers 8. Chapter 6: Leveraging Data for Customer Success 9. Chapter 7: Building Your Customer Success Inner Circle 10. Part 3: Navigating the Customer Success Landscape
11. Chapter 8: Strategies for Retention and Expansion in Your Business 12. Chapter 9: Mastering Crisis Management for Business Resilience 13. Chapter 10: The Exciting Future of Customer Success 14. Index 15. Other Books You May Enjoy

Summary

In this final chapter – which I hope was a logical and coherent conclusion for you of all the previous chapters – you learned that the future of CS is a bright one. But you also learned that it would look radically different from how it looked in the past. With this book, we tried to explain that there is a strong connection between the recent economic contraction, along with its accompanying corporate financial constraints, and the ways that companies came to view organizations such as CS with more scrutiny. And rightly so – they’ve historically struggled to measure and prove revenue impact. That economic contraction and the tight money supply forced executives to step back and examine their own companies to root out waste and inefficiency. Waste was not something they likely found but inefficiency is certainly something that many CS organizations were guilty of. That might be unpleasant for CS professionals to hear but to move forward, we should...

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